Lineboil » Superfad

Superfad Creates New World For Toonix

Aaron — Wed, 28 Sep 2011 14:25:10 +0000

Director Nando Costa lead the Superfad team through a world building exercise for this new CG Cartoon Network spot. It’s a promo for Toonix, and we follow a young boy as he takes an Alice in Wonderland trip into a wild and colorful new world.

Browse Through Animated Google Chrome Shorts

Aaron — Thu, 30 Apr 2009 15:36:29 +0000

I’ve moved from Navigator to IE to Firefox and now Chrome. If this sounds Greek to you, you’re probably still browsing the web via AOL. Google is the latest challenger in the Browser Wars, but they really haven’t made a dent yet – owning around 4% of the market share. I suspect that number will rise rapidly, but Google’s email client (which I also use) only holds a 5% market share, so who knows.

Anyway, to promote their browser, Google commissioned 11 short films, some of which were animated. Here’s 3 of my favorites:

Chromance by Superfad

Door by Hunter Gatherer

Dr. Squirrel’s Lab by GoRobot!

Superfad Helps Minnesota Quit Smoking

Aaron — Fri, 23 Jan 2009 18:24:47 +0000

Seattle-based Superfad directed this new TV spot for QUITPLAN Services, Minnesotas smoking cessation program. Minnesota-based Clarity Coverdale Fury oversaw the creative. The spot is titled Bogart, and I gotta say – if cigarette boxes turned into cool animated monkeys, I might start puffing.

Balloon Animals Get Freaky For Durex

Aaron — Wed, 14 Jan 2009 15:49:19 +0000

These balloon animals are officially uninvited to the kids’ birthday party. Animation by New York-based Superfad, and overseen by the agency Fitzgerald & Co. This Durex TV spot is appropriately titled Get It On.

Superfad Sparks New Spot For X Games

Aaron — Thu, 08 Jan 2009 20:03:37 +0000

Following up on their inventive work for the X Games last year, Superfad has created this 2009 spot, titled The Spark, for the upcoming Winter X Games, which start on January 22nd. It’s a mix of live-action, 3D, illustration and stop-motion. Like last year, this is a collaboration between Superfad and The Martin Agency, but this year they had help from Aarting on the animation front.