Behind the Scenes of VWs Black Beetle Ad

Last week’s VW spots arguably ruled the Super Bowl, with the Darth Vader spot making a massive impact (25 million views in a week?). We featured the excellent Black Beetle spot, which was animated at The Mill in London. Deutsch LA released a behind-the-scenes piece yesterday that illustrates the painstaking effort that went into the ad.

http://www.youtube.com/watch?v=CVQSPXPIHGw

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