The folks over at Fido Films in Stockholm animated these head pounding lil’ birds under the direction of Brian Lee Hughes, who works out of St Paul Films, for a product called Treo, which is a fast-acting headache effervescent tablet tube. Say that five times fast. This clever little ad serves the Treo brand brilliantly by using the innocence of familiar animated styles without beating the audience over the head with an overly complicated concept.
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The ad agency responsible for the spot is Garbergs, also in Sweden, and check out Johan Egerkrans, who is the one who designed the birds.
